UCI Health

UCI came to us looking for a campaign that both their university and their health system could rally around. Something that resonated with their students and their doctors and researchers. We delivered not just a campaign theme, but a state of mind, a driving force, and a rallying cry that was conveyed in every piece of communication that carried the UCI name. Anyone who encountered a STOP AT NOTHING ad, walked away knowing the world is better and the future is greater because of what UCI is doing.